IPTV Subscription Offers: 1, 3, 6 and 12 Month Lines

IPTV subscription offers are the line lengths you put in front of a customer, usually 1, 3, 6 and 12 months. How you price and present them decides whether customers try you for a month and drift away, or settle in for a year. This guide shows how to build a ladder of IPTV subscription offers at iStream Central, where 1 credit pays for one customer month, so every length has a clear cost you know before you sell.

What each length costs you

As of October 2026, one credit costs €3. That makes the cost of each line length easy to read:

Because the cost grows in a straight line with the number of months, you are free to shape your IPTV subscription offers any way you like. The credit cost of a 12 month line is exactly twelve times the cost of a month, so any saving you give on longer lines comes out of your margin, not out of the credits. That is why the ladder needs a little thought.

What each length is for

Each length does a different job for your customer and for you.

1 month: the low risk start

The 1 month line is how a new customer tests you. They get to try your setup help, your reply speed and the apps you recommend, without a big commitment. Price it so it pays you properly, because you will spend the most time on customers in their first month.

3 months: the first commitment

A customer who comes back after the first month is ready for more. The 3 month line is the natural next step: a small saving per month, and one payment instead of three.

6 months: the steady middle

Six months suits customers who are happy and do not want to think about renewals often. It gives you half a year of predictable income from one sale.

12 months: the loyal customer

The 12 month line is the strongest of your IPTV subscription offers for both sides. The customer gets the largest saving per month, and you get a full year from one sale, one setup and one payment.

Building the ladder

A good ladder makes each step up feel worth it. Here is an example where the price per month steps down as the line gets longer. These are example prices only, built from the store's real credit cost.

In this example ladder the 1 month line sells at €9, 3 months at €24, 6 months at €45 and 12 months at €81. Your profit is €6, €15, €27 and €45 for each length. For more on how margin moves across the lengths, see our guide to IPTV reseller profit.

A few rules keep a ladder healthy:

• Keep the step down per month small and steady, so every length still pays you well.
• Show the monthly equivalent next to each longer line so the saving is easy to see.
• Do not make the 1 month line so cheap that nobody moves up.
• Stick to four options at most. More choice slows people down.

Presenting your IPTV subscription offers

The way you show your offers matters as much as the prices.

• Use plain names. "1 month", "3 months", "6 months" and "12 months" are clearer than clever plan names.
• Highlight one length. Pick the length you would like most customers to choose and make it stand out, usually 3 or 12 months.
• Keep prices the same everywhere. Your website, your social profiles and your messages should all show the same numbers.
• Explain what is included. Tell customers which apps you can help them set up and how to reach you.

You can see how the store itself presents its prices on the credit prices section of the home page.

Renewal timing

Every line has an end date, and the days before it are when renewals are won or lost. A short, friendly reminder a few days before the line ends gives the customer time to pay and gives you time to extend the line from your panel before it stops. Renewing uses credits in exactly the same way as a new line, so check your balance first.

Moving customers up the ladder

The reminder is also the right moment to offer a longer length. A customer on their second or third 1 month line already trusts you. Offer them 3 or 12 months with the saving spelled out, and many will take it. Our guide to IPTV renewals and keeping customers covers reminders and follow ups in more detail.

Mistakes to avoid with your offers

1. Too big a discount on 12 months. If the yearly line leaves almost no margin, every loyal customer costs you money in support time.
2. Changing prices often. Customers notice, and it makes every renewal a negotiation.
3. Forgetting the credit cost of long lines. A handful of 12 month sales can use 12 credits each, so keep enough on your balance.
4. No reminder at all. Customers who simply forget are the easiest renewals to lose.

Build your ladder today

Clear IPTV subscription offers are the simplest way to turn first time buyers into customers who stay for a year. Check the current credit price and every pack on the reseller page, or start with 20 credits for €60 and put your first ladder in front of customers.